PRIVACY NOTICE (EU/GDPR) – LEDstoredevices.com

Effective date: 16 January 2026
Last updated: 16 January 2026

LEDstoredevices.com is committed to protecting your privacy. This Notice explains what personal data we collect about you, how we use it, who we share it with, and your rights under EU data protection law (including the GDPR).

1. Who we are (Data Controller)

Invention Works B.V. (trading as LEDstoredevices)
Address: Galileïstraat 17, 3029 AL Rotterdam, The Netherlands
KvK: 24346612
VAT: NL811811980B01
Phone: 0900-2502217
Privacy contact email: info@ledstoredevices.com

2. EU Representative

Not applicable, as the Controller is established in the Netherlands.

3. Personal data we collect and how

A) Personal data you provide directly

We collect personal data when you place an order, create an account, contact us, or otherwise use our services. This may include:

  • Identity and contact details: name, email address, phone number, billing and shipping address.
  • Account data: login details and account settings (if you create an account).
  • Order and customer service data: items purchased, order status, returns-related information, warranty/complaint information, and correspondence with our support team.
  • Order tracking data you submit: Order ID and billing email (if you use our order tracking feature).

B) Personal data collected automatically

When you browse our website, we may automatically collect:

  • Device and browser data: IP address, device type, browser type, pages viewed, approximate location (derived from IP), and similar technical data.
  • Usage and interaction data: how you interact with the site (e.g., navigation, time spent, items added to cart), including via cookies and similar technologies.

C) Personal data from other sources

In limited situations, we may receive data from service providers supporting payments, delivery, fraud prevention, or advertising/analytics (see Section 6).

4. How we use personal data

Depending on how you use our website and services, we use personal data to:

  • Create and manage accounts (if you choose to register).
  • Process and fulfil orders (including payment processing, shipping, delivery updates, refunds and returns).
  • Handle warranties, returns and complaints (including processing return shipments, replacements, and warranty claims).
  • Provide customer support and respond to enquiries.
  • Operate, maintain, and improve the website, including performance monitoring and troubleshooting.
  • Protect our business and users (security, fraud prevention, abuse monitoring).
  • Marketing and advertising (where permitted), including measuring ad performance and improving campaigns (often via non-essential cookies/trackers).

5. Legal bases for processing (GDPR)

We rely on one or more of the following legal bases (as applicable):

  • Contract performance – to process orders, deliver products, manage returns/warranty requests, and provide requested services.
  • Legal obligation – to meet tax, accounting, consumer protection, and other legal requirements.
  • Legitimate interests – to keep our website secure, prevent fraud, improve our services, and understand usage (balanced against your rights).
  • Consent – for non-essential cookies/trackers and certain marketing activities where consent is required.

If you do not provide required data, we may be unable to create an account or process your order.

6. Who we share personal data with

We may share your personal data with third parties only where necessary for the purposes above, such as:

Payment processing

  • Stripe (payment processing), including Apple Pay and Google Pay where available through Stripe.
  • Note: payment card details are processed by Stripe and are not stored by us in full.

Shipping / fulfilment

  • PostNL, DHL, and/or DPD (shipping and delivery), depending on the most favourable tariff/route for your order.
  • We share only the data needed to deliver your parcel (typically name, address, contact details, and shipment details).

Advertising / measurement

  • Google Ads (marketing and measurement). This may include cookie/identifier-based measurement (e.g., conversion tracking) and – where enabled – remarketing, subject to your cookie choices and applicable law.

Website operations

  • Hosting, infrastructure, and IT support providers that help us operate and secure the website.

Legal / protection

  • Authorities, regulators, or professional advisors where required by law or to establish/exercise/defend legal claims.

We do not sell your personal data.

7. Cookies and personalisation

We and our partners may use cookies and similar technologies (such as pixels/tags/local storage) to:

  • enable essential site functions (security, navigation, cart/checkout),
  • remember preferences,
  • understand site performance and usage,
  • support advertising/measurement (e.g., Google Ads conversion tracking and, if enabled, remarketing).

Cookie categories typically include Essential, Functional, Analytics, and Marketing cookies. Where required by law, we request your consent before placing non-essential cookies. You can withdraw or change your choices at any time using the cookie settings on the site (if available) and/or your browser settings. For details, see our Cookie Policy on this website.

If you prefer not to receive personalised ads, you can also adjust ad personalisation settings in your Google account and your browser/device settings. Even if you opt out, you may still see non-personalised contextual ads.

8. International transfers

Some service providers (for example, payment and advertising/measurement providers) may process data outside the EU/EEA. Where this occurs, we implement appropriate safeguards required by law (such as Standard Contractual Clauses) and take steps to ensure your data remains protected.

9. Data retention

We keep personal data only as long as necessary for the purposes described in this Notice, including:

  • fulfilling orders and handling returns/warranties,
  • keeping required tax/accounting records,
  • resolving disputes and enforcing agreements,
  • maintaining security and preventing fraud.

10. Security

We implement appropriate technical and organisational measures designed to protect personal data against loss, misuse, and unauthorised access. However, no online system is 100% secure.

11. Children

Our website is not intended for children, and we do not knowingly collect personal data from children.

12. Your rights (EU/EEA)

Subject to conditions and exceptions under applicable law, you may have the right to:

  • access your personal data,
  • correct inaccurate data,
  • request deletion,
  • restrict processing,
  • object to processing (including direct marketing),
  • data portability,
  • withdraw consent (where processing is based on consent),
  • lodge a complaint with your local data protection authority.

We will respond to rights requests within one month (and may extend by up to two months for complex requests). We may ask for verification of identity before processing a request.

13. Automated decision-making

We do not make decisions based solely on automated processing that produce legal or similarly significant effects. If this changes, we will update this Notice.

14. Complaints

You can lodge a complaint with your local supervisory authority. In the Netherlands, this is the Autoriteit Persoonsgegevens (AP): https://autoriteitpersoonsgegevens.nl/.

15. Contact us

If you have questions about this Notice or want to exercise your rights, contact:

Invention Works B.V. (LEDstoredevices)
Galileïstraat 17, 3029 AL Rotterdam, The Netherlands
Phone: 0900-2502217
Privacy & GDPR: info@ledstoredevices.com
Returns & warranty claims: warranty@ledstoredevices.com

16. Changes to this Notice

We may update this Notice from time to time. The updated version will be posted on this page with a revised Last